The renters insurance rundown: what most renters are missing out on
Posted: August 31, 2020
Despite the growing tenant base in the United States, only a minority of renters maintain renters insurance. This indicates an opportunity for property insurers to access an untapped customer base. In order to captivate a tenant’s attention, insurers must understand why tenants do not carry this insurance and then communicate the benefits of this coverage. Most notably, tenants need to understand the importance of coverage...